SolarMarket

Pros
  • Deeply localized for the Brazilian market, including specific tariff structures and regulations.
  • Simplifies complex engineering calculations into a user-friendly interface.
  • Significantly reduces the time required to generate commercial proposals.
  • Includes a built-in CRM specifically designed for the solar sales cycle.
  • Professional PDF outputs help improve the conversion rate of sales teams.
  • Cloud-based architecture allows for remote access by field teams.
Cons
  • Pricing is not transparent and requires direct contact with sales.
  • Primarily focused on the Brazilian market, which may limit its utility for international projects.
  • Learning curve associated with mastering the advanced financial simulation settings.
  • Satellite imagery resolution can vary depending on the project location.

The rapid growth of the Brazilian solar energy market has created a need for specialized tools that bridge the gap between technical engineering and commercial sales. SolarMarket addresses this by providing a unified environment where installers can design photovoltaic systems, perform financial simulations, and generate professional proposals within a single workflow.

By streamlining the technical analysis and sales process, SolarMarket helps companies reduce the time spent on manual calculations and increases the accuracy of ROI projections for end customers. This platform is primarily used by small to medium-sized installation companies looking to professionalize their client interactions and optimize their engineering output.

What Is SolarMarket?

SolarMarket is a Brazilian Software-as-a-Service (SaaS) platform classified as Solar Design and Sales Software. It is specifically tailored to the regulatory and fiscal environment of Brazil, incorporating local utility rates and tax structures into its simulations. The platform serves solar installers, engineers, and sales teams who need to transform site data into technical projects and commercial offers.

The platform operates through a web-based interface that allows users to input consumer data, select equipment from a local database, and visualize the system performance. One of its primary trust signals is its deep focus on the Brazilian market, ensuring that technical reports comply with local standards and that financial models accurately reflect Brazilian energy laws, such as the “”Marco Legal da Geração Distribuída.””

Features

  • Automatic Proposal Generation: Allows users to create professional, branded PDF proposals in minutes by pulling data directly from the system design.
  • Technical System Sizing: Calculates the ideal number of panels and inverter capacity based on the customer’s historical energy consumption and geographic location.
  • Financial ROI Simulation: Provides detailed projections of payback periods, internal rate of return (IRR), and monthly savings, adjusted for local Brazilian inflation and energy tariffs.
  • Equipment Database: Includes an extensive library of solar panels, inverters, and batteries from brands commonly available in the Brazilian market.
  • Roof Mapping and Shading Analysis: Utilizes satellite imagery to allow users to draw system layouts on customer roofs and estimate potential losses from shading.
  • CRM for Solar Sales: Helps teams manage leads through various stages of the sales funnel, from initial contact to the final signature.
  • White-Label Customization: Enables companies to apply their own branding, logos, and specific sales terms to all client-facing documents.

Screenshots

SolarMarket Pricing

Pricing is not publicly listed on the official website. The company requires interested users to request a personalized quote or schedule a demo to determine costs based on their business size and feature needs. This is a common approach for enterprise-grade solar software to ensure the plan matches the user’s project volume.

Integrations

Public detail on SolarMarket integrations is thin; check the specific connections you need with the vendor first. Typical integrations for this category include CRM synchronization and API access for data export to project management tools.

How to Set Up SolarMarket

  1. Visit the official website and request a demo or contact the sales team.
  2. Complete the onboarding session with a company representative to configure your account.
  3. Upload your company logo and customize the templates for your commercial proposals.
  4. Configure your preferred equipment list from the internal database.
  5. Add your sales team members and assign appropriate permission levels.
  6. Start a new project by entering a customer’s address and consumption data.

How to Use SolarMarket

A typical workflow begins with entering the customer’s location to access satellite maps. The user then draws the available roof area and identifies potential obstructions. After inputting the average monthly kilowatt-hour consumption, the software automatically suggests a system size.

Next, the user selects specific components, such as panels and inverters, from the database. Once the design is finalized, the user reviews the financial simulation to ensure the ROI data is accurate. The final step involves clicking “”Generate Proposal,”” which produces a branded document that the salesperson can send directly to the client via email or WhatsApp.

What You Can Manage with SolarMarket

  • Sales Pipelines: Tracking every lead from the first quote to the final contract.
  • Technical Projects: Storing the engineering details and layouts for every installation.
  • Commercial Proposals: Managing a library of customized offers sent to customers.
  • Performance Reports: Analyzing the projected vs. actual energy production for systems.
  • Customer Records: Maintaining a database of contact information and consumption history.
  • Equipment Lists: Curating a list of approved hardware for the sales team to use.

FAQs

What does SolarMarket do?

SolarMarket is an all-in-one platform for solar installers that combines technical system design with commercial proposal generation. It helps professionals calculate energy production, simulate financial returns, and manage their sales pipeline in a single tool.

Who is SolarMarket best for?

The tool is best suited for Brazilian solar installation companies, engineering firms, and freelance sales agents who want to professionalize their quotes. It is particularly valuable for those who need to ensure their financial simulations comply with local energy regulations.

Is SolarMarket free?

SolarMarket does not offer a public free version of its software. Interested users must typically go through a demo process and sign up for a paid subscription plan tailored to their business needs.

Does SolarMarket support integrations?

While the platform focuses on being a comprehensive standalone solution, specific technical integrations are usually discussed during the sales process. Users looking for API access or CRM syncing should confirm these capabilities during their demo.

What are the best alternatives to SolarMarket?

In the Brazilian market, common alternatives include tools like PV*SOL for high-level engineering, or platforms like Luvik and Azume for sales and proposal management. Internationally, similar tools include Aurora Solar and OpenSolar.